Samsung and ShopeePay expand QR and digital wallet payment options

Samsung Electronics has expanded its partnership with ShopeePay. ShopeePay QR has been added to Samsung Wallet, while Samsung Pay is now available at Shopee checkout. The integrations are live in Singapore and Vietnam. A launch in Malaysia is planned for a later stage.

Payments online and in stores

Samsung Wallet users can scan QR codes at participating merchants and pay using methods linked to their ShopeePay account. They can complete a purchase without switching between apps. Eligible purchases made with ShopeePay can also earn customers Shopee Coins.

The partnership also covers online shopping. Samsung Pay is now a payment option at checkout on Shopee, while customers can use ShopeePay, including its SPayLater buy now, pay later service, to purchase Samsung products on Samsung.com. Samsung plans to extend ShopeePay and SPayLater acceptance across its physical retail channels in Southeast Asia.

Customers can use the same payment methods across online marketplaces, mobile wallets and physical stores. Launched in 2015, ShopeePay provides digital payment and financial services in Southeast Asia and Brazil. Through partners, it also offers services such as lending, insurance and investment. ShopeePay is part of Monee, Sea’s digital financial services arm.

Connecting payment ecosystems

Carl Nordenberg, Vice President of Samsung Electronics Southeast Asia and Oceania, said consumers increasingly expect a simple and consistent payment experience wherever they shop. He said the partnership brings the companies’ payment ecosystems closer, gives consumers more choice and reduces friction when they shop online or buy a device in a store.

Candice Ng, Head of Regional Partnerships at ShopeePay, said the value of a payment partnership depends on how well it connects with services people already use. She added that partnerships help ShopeePay understand individual markets and adapt its services. According to Ng, the work with Samsung reflects ShopeePay’s focus on keeping its services relevant and useful to consumers across Southeast Asia.